If you set aside the moral wishy-washy-ness of the premise of Love at First Like, you'll end up thoroughly enjoying Hannah Orenstein's sophomore novel.
Eliza has the life she's always dreamed about: she has a lovely apartment in a trendy (if not Urban Outfitter's type) neighborhood in NYC, a business that she's truly passionate about, and a standing Thursday night Happy Hour with her bestie Carmen. The only thing missing in her life is romance - and that's mildly problematic because Eliza is in the business of selling romance: she's the proud owner of a jewelry shop and engagement rings are her bread and butter.
When an ex-lover posts to Instagram that he's finally found "The One," Eliza finds herself upset with a bottle of whiskey and a slew of wedding rings at her fingertips. In a confused daze, Eliza posts an engagement photo of her own - only there's no groom in sight. What follows is an ambitious plan to save her company - and her love life. As a reader, you'll find yourself cheering on Eliza's plan while also cringing ever-so-slightly.
The novel is a whirlwind romance, one that I couldn't put down. Will Blake be The One? They're perfect on paper, they'd make a power couple in the jewelry business, and there's no denying that there's a slowly-growing passion. But is it enough? And could he possibly forgive Eliza for the oh-so-slight lie that she's withholding: she's already planned the wedding as a promotional stunt to save her business.
Love at First Like explores what's behind the Instagram post, how far people will go to promote their own happiness, and the joy of finding love in the most unexpected places. This book is the perfect read for people who enjoyed Camille Perri's The Assistants, Courtney Maum's Touch, or Cecelia Ahern's PS I Love You.